Marketing for car dealerships and car sales
Franchise or independent, new or used: we shoot the content, run the ads and send you the leads, for half the cost of one in-house hire.
Selling cars is a volume game with a timing problem: the right buyer exists for every car on your forecourt, the trick is reaching them before it's been sitting three months. Everything we do for dealerships is built around that: stock-led marketing that starts working the day a car lands and stops the day it sells.
The engine is content. We're on site once or twice a month shooting walkarounds, arrivals and handovers, up to 25 videos a month cut for social. Paid ads on Google and Meta convert that attention into enquiries inside your catchment, at an average of €9 per lead across our dealer clients, with 74% of leads converting to sales.
Behind it, the machine that stops leads leaking: CRM setup so every enquiry is captured and chased, Keyloop integration so stock and service data feed your marketing automatically, and reviews that make nervous buyers feel safe choosing you.
- Stock-led video and photography shot at your dealership, posted for you.
- Google Ads and Facebook ads for car sales, locally targeted, reported in cost per lead.
- CRM and Keyloop integration so no lead evaporates and no listing goes stale.
- Launches and sales events handled from teaser to sold sticker.
- Review generation that wins the buyer comparing you to the dealer up the road.
Questions
Before you ask
Do you work with both franchise and independent dealers?
Yes, both. Franchise dealers like J Donohoe BMW get brand-safe execution to marque standards, and independents get the same machine scaled to their stock levels.
We sell 20 to 30 cars a month. Is this for us?
That's exactly the size where proper marketing changes the game, because a few extra units a month is very visible in your numbers. Plans scale to stock levels.
How do you charge?
One monthly fee based on which services your plan includes, typically less than half the cost of a full-time marketing hire. You'll get an exact figure on the first call.
Where to go next: Do Car Dealerships in Ireland Need a Marketing Agency? · Paid Ads Management · Our newest additions
Sound like your business?
Twenty minutes with Ireland's favourite marketing company for the motor industry. No bullshit, no pressure.
Book a free call